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If there’s one thing that makes ‘copywriting’ what it is and sets it apart from other kinds of writing out there, its storytelling. An indispensable yet underrated part of the…

There comes the dawn of a new professional year, and with it a raft of IT and tech-based innovations are beginning to emerge. And with the worldwide economic turbulence? We…

If you’re new to Facebook Ads or haven’t got much knowledge when it comes to targeting, then you probably have faced a couple of frustrations along the way.   Let me paint…

If you’re someone new to the terms – Enterprise Level Software, they might come off a bit stuffy. Maybe they’ll have you wondering – yeah I know what software is…

Do you know the average number of hours people spend online around the world? The latest research suggests that the world would likely spend more than 12½ trillion hours online in 2022….

Building a brand, that too from scratch is no piece of cake. Even more so if you’re a small business owner in Bangladesh. It’s one thing to set a business…

If you’re someone working in the digital marketing industry, you’ve probably heard that cookies are going away. This pending deprecation of third-party browser cookies is something imminent. And now with…

You’re asked to write up some user stories for the new product your company’s working on. You do a couple of Google searches and come up with “As a ___…

We’ll get to Decision Intelligence in a minute. First let’s talk about a case scenario. STIB – the Brussels bus company was once faced with a problem. They noticed it…

Technology – something we live and breathe today, right? We know how technology is constantly evolving. All those emerging software and technologies, some we never thought were possible, and those…